Staying Safe : Key Messages for these Pandemic Times

Let us be the Change we want to see!

Every contribution to controlling this pandemic is vital, so do not under rate your own role! You are the Change that you want to see!

To keep us and our loved ones safe, just practicing COVID Appropriate Behaviour is not enough! We need to vaccinate ourselves and our loved ones, as and when eligible, and also get others in our society to adopt COVID Appropriate Behaviour as a part of their lifestyle, and get vaccinated too.

Medical experts after analyzing all the evidence so far, have recommended that the benefits of vaccination far outweigh the minor side effects that may arise after vaccination. Be wise, listen to the people who know their science !

To build up on the stellar work done in reaching out to the community across India in the early part of the pandemic in Apr- May 2020, the Tata Trusts have further developed the Key Messages which are required to be assimilated at the community and individual level across India. #OneAgainstCOVID

Source : Tata Trusts

The first set of Five Key Messages are about simple steps to be taken by everyone to keep themselves safe in these pandemic times.

Source: Tata Trusts

The next Two Key Messages, are about stigma and discrimination (about cases, amongst those infected and those not infected, the vaccinated and those not vaccinated), which we need to focus on as the days unfold into weeks and months of the pandemic. Human beings are quick to stigmatize and discriminate! We need to resist this temptation, and express our solidarity with each other.

Source: Tata Trusts

The last One Key Message is to get everyone vaccinated!

We all will be safe, when everyone , everywhere is safe! That’s the catchphrase with any pandemic control.

Use every opportunity you get, to spread the 5 + 2 + 1 Key Messages to all those you know. Not just once, but again and again.

Please DO NOT share the above info sheet (s) with your family, friends and colleagues. Instead TRANSLATE into your own words and convey verbally to those around you who will benefit from it.

We need you to take action, today, tomorrow and every day!

An earlier post on the same theme, with a single poster conveying the Key Messages is available at

Please connect with us to discuss how we can assist you in planning and implementing a low cost yet highly effective Health Risk Communication and Community Engagement campaign focused on people you are concerned about, i.e your Company staff, your Society, your community, your school etc.


Published by Delta Zulu Consultancy

I am a Public Health Specialist with a passion for sustainable promotion of human co-existence with the environment! My areas of interest and expertise are Health Risk Communication and Community Engagement, Food Safety, Environmental Medicine and Mass Gathering Medicine. I believe in leveraging the power of technology to capture the imagination of people to inspire them to achieve their health potential, in a sustainable manner. I aspire to empower my partners and motivate stake holders to consistently seek 'work around' solutions, while hoping to achieve an utopian ideal balance.

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